Stepping Up to the Plate

Everyone loves a good idea, and Babe Ruth had a great one - offer a baseball skills video to their athletes and families. So we set about creating a package that would include all the key elements: drills to demonstrate talent and technique, an interview to offer an insight into the player's attributes and character, and custom shots to give the video some flair. The ultimate goal was to help the athletes create something that would aid them in their college team applications. In the process we discovered that many parents were simple interested in having a well-produced record of their son's baseball experience, something to share with family and friends.

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